We're expanding our content team with a strategic Content Marketing Manager to align our storytelling with our ambitious marketing and business goals. Over the past year, our marketing team has grown significantly, which has greatly increased the demand for sophisticated, high-quality content. This role will serve as a critical bridge between integrated marketing, lifecycle marketing, and content marketing, ensuring we deliver compelling stories tailored to the right audience at every stage of the customer journey.
You will:
- Develop and execute a strategic content marketing plan aligned with our broader marketing and business objectives
- Collaborate closely with integrated marketing, lifecycle marketing, and content teams to plan, prioritize, and deliver impactful, targeted content across the full customer funnel
- Lead the creation of high-quality content including articles, whitepapers, webinars, ebooks, and case studies, designed to engage our audience segments and drive key business outcomes
- Analyze content performance and leverage insights to continuously improve strategy, effectiveness, and alignment with customer needs
- Serve as the strategic voice in content planning discussions, ensuring consistency and quality in storytelling across all channels
You’d be a great fit if:
- You have 6-10 years experience in content marketing, ideally within technology, healthcare, or related industries
- You have proven experience developing and implementing content strategies that drive measurable results
- You have exceptional storytelling skills, with the ability to craft compelling narratives that resonate with diverse audiences
- You have strong analytical skills, comfortable using data to inform content strategy and decisions
- You have excellent project management skills with the ability to manage multiple priorities in a fast-paced environment
- You have a collaborative mindset, experienced in working closely with cross-functional teams to achieve shared goals
Compensation and Benefits:
The expected base pay range for this position is $116,960 - $172,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for performance-based variable compensation and an equity grant, depending on the position and level.
We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.
Benefits offered include:
- Equity Compensation
- Medical, Dental, and Vision coverage
- HSA / FSA
- 401K
- Work-from-Home Stipend
- Therapy Reimbursement
- 16-week parental leave for eligible employees
- Carrot Fertility annual reimbursement and membership
- 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
- Flexible PTO
- Employee Assistance Program (EAP)
- Training and professional development
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